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how to choose web host

How to choose a good web host for a website with high traffic?

The Internet has nearly 2 billion websites in 2022, and this figure is far from stabilizing. Advances in technology have us…
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motion design

Motion design: a communication tool full of potential

Recently, the world of marketing has put forward a concept with high added value, but whose strategic interest is not always good...
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consumer-questions-your-ask-panel

3 questions to ask your consumer panel

Composing a consumer panel is not always easy. Once the individuals are gathered, you still have to find the appropriate questions that will inform you…
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sms-campaign-when-to-choose-to-launch-it

SMS campaign: when should you choose to launch it?

Appearing at the same time as the first mobile phones, SMS (Short Message Service) are today among the most effective marketing levers.…
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image-increase-digits-how-to-sales

How to increase sales through your digital channels?

The importance of digital channels in the marketing and sales strategy of companies is well established. When used well, these channels allow…
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Youtube business leads

Business: are your prospects on YouTube?

The leading video hosting platform and number 2 among search engines, YouTube is no longer just fun. The platform represents for ...
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Improve customer relationship

3 tips to effectively improve customer relations

A business that wants to be successful must pay particular attention to the customer relationship. The fame and development of a firm pass ...
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I take my place back - Alex Dupont SB 29

[Tribute] Alex Dupont is part of the Stade Brestois brand 29

Alex Dupont died August 1, 2020. And I'm still a little moved in 2021. Sofoot summed it up brilliantly:… Before…
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Promote products with an influencer

How to promote your products and services on the web? With influencers!

The entrepreneur who wants to sell his products on the web has several options: "Paid" referencing = sponsored links (SEA). Efficient but "expensive" ...
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Web maintenance contract

What is a maintenance contract for a website for?

A website is like a garden. Once created, fitted out, it requires regular maintenance to stay at its best. It is…
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outsource webmarketing

Why and how to outsource your web marketing?

Outsourcing or "outsourcing" consists of delegating the task of carrying out a task to another company. We made a simple observation: ...
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How to ensure the web marketing of a product that is apparently not very sexy like the rubber seal?

Web marketing encompasses advertising techniques used on the internet to boost the sale of a product or service. For a site ...
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What use of digital technology in Brittany? Internet users, SMEs, communities ...

In 2013, exactly 5 years ago, I proposed a first article on digital uses in Brittany. The Brittany region ...
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Disappearance of third-party cookies in Chrome: what will this change?

The American giant Google announced on January 14, 2020, the deletion of third-party cookies by 2022. It is already ...
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Carla Bruni Sarkozy Foundation website: a justifiable cost?

During an SEO training last week, I discussed with the trainees the costs of creating a site. The price depends on its ...
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Studies to make web marketing your profession!

New professions are appearing with digital marketing. This booming sector welcomes new professionals (marketing project manager, web designer, community ...
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SME: what is a persona used for in your marketing strategy?

An SME with a high digital transformation index (ITN) grows 6 times faster than a "traditional" company: What includes ...
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Artists: how to make your works known on the Internet?

Like any business owner who starts his activity online, an artist needs to be known in order to sell. How to do it ...
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Is the paper catalog still worth it in the age of digital marketing?

When I started my online business in 2012, 100% of my income came from natural referencing (SEO). More precisely, they depended on ...
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Lawyer: 10 ideas for finding clients on the web

Decree 2014-1251 of October 28, 2014, relating to the methods of communication of lawyers (= advertising), allows them to send personalized requests. How? 'Or' What…
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Why am I not following up on certain requests for quotes ...

I recently received the following quote request: Generally, every professional contact I receive remains confidential. Except that there, in ...
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How to do a quick web competition audit?

How do I know if I have a chance of ranking well on a query? Is it worth it to start a ...
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Should we adopt the Accelerated Mobile Pages (AMP) format?

1 / What is AMP? Concretely, the AMP offers Internet users a very refined version of a site: According to an article by Ezoic Blog…
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How to train in Web Marketing and find a job?

In recent years, the SEO / Web Marketing training offer has exploded. I want to group it into 5 categories: Training ...
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Generating audience on Youtube: Jul's strategy

I discovered rapper Jul by following Mister JDay's Youtube channel and analyzing one of his clips. I have not been…
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mobile web strategy

ADOBE study: 4 pillars for an effective mobile web strategy

ADOBE published in September 2015 an unambiguous study called "The mobile is the only strategy". I just discovered it ... thanks to ...
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Euro 2016: are the criticisms towards the France team objective?

Football on Internet Business? This is not the first time .... and it even brought us back links (Ouest-France, Allez-Brest ...). Like what this "story" of ...
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AB Testing - Internet Business

Google Analytics A / B testing: optimize your conversions!

A / B testing and conversion optimization don't have the place they deserve in Web Marketing ... nor on this blog yet. From where…
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Bypass Bloctel

Bloctel: what if you (finally) switched to Inbound Marketing?

Since June 1, 2016, the government has set up a list of opposition to canvassing, called Bloctel. Bad weather for ...
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Buy Google Keywords

How to buy keywords in Google?

The question may surprise but many Internet users are wondering how to buy keywords in Google: I - Definition and…
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How to capture traffic on an expression or a keyword?

The subject has already been treated in different forms on the blog: how to gain visitors, capture traffic on an expression ...
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Benchmarking: the real estate portal for notaries of the future

Benchmarking is the art of studying your competitors and getting the best out of them for your business. Method developed in the 80s by Xerox,…
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Branded keywords: should you target competing keywords in SEO?

MOZ has just published an article on optimizing a site on Branded Keywords, keywords or expressions that include a brand ...
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Innovate like a startup, a state of mind and tools: report of the event

The Technopole Quimper Cornouaille organized the debate “Innovate like a startup” on January 28, 2016. This event is set up within the framework of…
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Example emailing campaign

Emailing campaign: 6 powerful tips for success

To disseminate its message on the Internet, a company has several web marketing channels: SEA, SEO, SMO, affiliation, display ... and emailing campaign.…
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50 concrete ideas to promote your site and your company

"If i was down to my last dollar I would spend it on public relations." If I only had a dollar left, I ...
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How to communicate on the web in times of crisis? The BIGARD case

For a few days now, the pork crisis has been in the news: In 2015, whatever the sector of activity and the presence in…
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Juppé against Sarkozy: who wins on the net?

Nicolas Sarkozy and Alain Juppé in Cannes during the G20, November 3, 2011 (E. FEFERBERG / AFP). An article…
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Optimizing the weight of images with Yahoo! Smush.it

Loading speed is important for a site: It contributes to a good user experience: an Internet user who waits ...
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Living on passive income with the Internet?

Can we live on passive income with the Internet? It all depends on what we call "living". Let's take two fairly popular sites: cloudlivingjourney.com (Alexa…
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